Koko Airways:
Based at Hoshiguma Airport, what was for over four decades Koko's second largest airline, was born under the guidance of Mitsuharu Kudo, Chiarman of Hoshiguma air System, one of the many airlines established ater the US-imposed ban on Kokoan domestic aviation was lifted in 1949. Kudo's vision was to provide competition against the state-owned Koutei Koku, which was monopolizing domestic routes. The first step in this process was the consolidation of many smaller operators into a single entity. In october 1961, Hoshiguma Air System officialy acquired Moriya-based Chuhou Kido (Central Airways), with the airline resulting from the merger beign renamed Koko Airways. Shortly after, in January 1962, the newborn Koko Airways also acquired Kimmei Koku (Kimmei Airlines). A takeover bid for Megami Koku presented shortly after didn't went through however (although it took a few decades to surface, it is now well known that some bribery coming from
'a certain other airline' helped Megami's CEO in his decision to decline the offer). Despite this setback, Koko Airways still emerged as Koko's second arline by fleet size, operating 24 aircrafts, comprising DC-3s Convair-240s and De Havilland Doves and Herons. The airline retained HAS green cheatline livery with a green rudder on an otherwise unpainted plane.
Now effectively competing against Koutei Koku on central and southern domestic routes -plus some island connection that Koutei lacked completely from its network- Koko Airways was able to start its expansion plan. Betwen December 1962 and January 1963, the airline recieved its first jetliners: two Convair-880s after a bargain deal with a Manufacturer that was desperate to sell a few jets after Boeing and Douglas had literaly eaten all the market. The introduction of the 880s led to a minor, but significant liverey change: the tail was entirely painted green (not just the rudder) with the letters K and A (initials for koko Airways) with a stylized bird/plane amidst them. The
'green tails', a nickname of the airline, were born. Koko Airways put the Convairs o the Hoshiguma-Kumoi and Hoshiguma-Toumachi routes, then placed a large order for the Japanese Namc YS-11 as to replace its entire piston-gengined prop fleet. In 1967 the jet fleet was expanded with the delivery of the first DC-9-30. With Convair out of the picture Kudo's airline went for Douglas, for simple reason that -at the same time- Koutei was going for Boeing. The larger DC-9-40 followed in 1971.
The
'green tails' entered the widebody age in 1974 with the delivery of the first DC-10-10 for high-density routes on domestic market, which replaced the CV-880s. With the trijet introduction, Kudo decided it was the right time to renew the airline image, with the goal being to stand out. Loosely inspired by Braniff "end of the plain plane" policy, all aircraft had the entire fuselage painted green -although the interiors were kept more sober than those of the Texas-based carrier-. The stylized bird/plane logo was moved on the fuselage near the airline name and the logo on the tail itself was reworked with a bright orange sun added between the letters K and A. The sun added a touch of colour within the green-dominated paintscheme, but also simbolized a stylized letter O that tied to the airline name (KO
ko A
irways), getting the KOA denomination born. 1976 then saw the inauguration of the airline's first international service, when the first DC-10-40 started flying to Tokyo. KOA/
green tails growth countined both on the domestic and international market, with the introduction of the MD-81, MD-87 and DC-10-30 (a forced choiche after the DC-10-40 production line had been shut down). Koko Airways planes served many complementary domestic routes to Koutei Koku, also directly competing on the most trafficked ones, and the airline also flew internationally to Tokyo, Osaka and San Francisco (with a stopover at Honolulu). New routes to Seoul and Hong Kong were opened in the late 80's. An old Mitsuharu Kudo retired from his CEO position in 1987, one of his last actions beign the order of a sizable number of MD-11s to open new routes to the United States.
When in 1990 the Gulf War berifly jeopardized air travel and fuel prices for nearly all airlines, KOA new CEO choose to not defer the MD-11 orders and exploit them to open new routes to the southeast-Asian market, moving the older DC-10s to fly towards the US (even so, only Los Angeles was added as a new route). The airline then ordered the MD-90 and domestic-built KHS-80 to renew and expand the short-haul fleet: the first was to replace the DC-9s, the latter the YS-11s. With McDonnell-Douglas acquired by Boeing Koko Airways placed its first order with the Seattle-based Manufacturer when it purchased the 777-200 as a partial replacement for its ageing DC-10-10 fleet. The year 1997 marked both the high point of KOA and the beginning of its downfall. That year the airline operated a fleet of 121 planes and served 46 domestic and 12 international destinations. Then, the now limping airline finances suffered a heavy blow when the Asian economic crisis hit in full force during the second-half of 1997. Nearly all international routes served by KOA hit the red, as the airline had neglected the US market. As a result of this KOA cut most of its southeast-Asian routes, then retired all remaining DC-9s and half of the MD-81 fleet as a cost-cutting measure. Deliveries of the KHS-80 were deferred as well.
After cutting 15 aircraft and a sizeable part of its workforce Koko Airways attempted to regain its image: the all-green livery was ditched and replaced with an Eurowhite scheme that left only the iconic
'green tails' in place. The airline name on the fuselage was enlarged and the stylized bird/plane disappeared. The MD-11 fleet was almost entierely moved to serve newly opened routes to the United States: Seattle, Chicago, New York (other than the existing Honolulu, Los Angeles and San Francisco). This way, Koko Airways was just geting out of the red when 9/11 happened. Having now neglected the Asian market as it was emerging from its recession and focused on US route, unluckily, at the wrong moment KOA cash flow was hit hard once again. And again fleet and workers cuts followed: the airline canceled its oustanding KHS-80 orders (a move that almost killed KHS as well) and retired half of its YS-11s and all remaining DC-10-10s. The move had some effect, but was not as decisive as it was before, as by 2004 the airline started to face other problems like the age of its fleet. Due to its red budget the airline had not ordered any new airplane since the 777-200 in 1997 and it was in no condition to do it anytime soon. Its remaining DC-10s were too much of a fuel guzzler for the airline unsteady finances and the YS-11s averaged 35/36 years of age. Still in the red and with cash hitting rock bottom KOA's CEO looked for a takeover bid for the airline, but no Kokoan operator could afford the burden of picking off the remains of the once proud
'green tails' , except one: Koutei Koku. With no surprise, Koutei recused the possibility of a merger. Not only from a principle resulting with the long-lasting rivalry between them, but also from a technical point of view: KOA and Koutei had no aircrafts in common except for the 777-200, plus Koutei was a loyal General Electric customer for its jets powerplants while KOA used Patt&Whitney engines -the only exception being KOAs 21-year-old DC-10-30s, a model that Koutei had just finished retiring-.
As a desperate last ditch-attempt, Koko Airways withdrew its remaining fleet of YS-11 and DC-10s, then also started selling its MD-81s but to no ultimate avail. Koko airways collapsed under its debts on july 9th 2007, stopping to fly that same day after nearly 46 years of operations.
Worth to be noted is that most of its planes ended up flying with other operator for many years after the airline folded instead of being stored indefinitely or ending up to scrap: United Airlines bought the 777-200s, Delta the MD-90s, Air Philippines the KHS-80s, the MD-87 were split between Spanair and Iberia and the MD-11s -once converted into freighters- went to UPS. Plus, despite suffering a few hull-losses during its operations, Koko Airways never had a passenger fatality.
Operated aircrafts:
DC-3 (1961-1968)
DH-104 Dove (1961-1968)
DH-114 Heron (1961-1972)
CV-240 (1961-1973)
CV-880 (1962-1974)
Namc YS-11 (1965-2006)
DC-9-30 (1967-1981)
DC-9-40 (1971-1998)
DC-10-10 (1974-2003)
DC-10-40 (1976-2004)
MD-81 (1981-2007)
DC-10-30 (1986-2007)
MD-87 (1988-2007)
MD-11 (1991-2007)
KHS-80 (1993-2007)
MD-90 (1995-2007)
B-777-200 (1997-2007)